Why do you need search engine optimization?
Nearly 90% of traffic is coming from search engines. The first three pages of the search account for 90% of the click-through rate
Most traffic: At present, the business of many industries comes from the Internet, and the main traffic of the network comes from search, especially in the era of action. The amount of search through mobile phones is larger, so it is worthwhile to seriously study how to make your website appear in mobile search results.
Most people don't trust paid ads
Untrusted: Most citizens have lower trust in paid advertising in comparison to organic SEO results, and have higher trust in non-advertising and higher-ranking websites. This also means that customers are more convinced of search engine's screening results, so they are the best search engine.
Very low click through rate and conversion rate
Low click through rate: According to the actual operating experience, less than 1% of people will click on the advertisement after seeing the advertisement, and the average proportion of the purchase after the click is about 1~5%, which is 20% more experienced, and a large part comes from the clicks of the industry. This means that your advertising costs are not efficient.
Very low advertising costs
Very low advertising costs: Compared to expensive pay-per-click ads, natural-ranked sites can stay on the homepage for years without bidding, and paid ads will stop showing when they reach the daily budget limit, while natural-ranked sites are available 24 hours a day.
SEO Evolution
Search Engine Optimization history
Early search engine
In the search engine of the 1990s, the search engine can be automatically included by posting the website to Yahoo and related website directories. However, as the number of websites has soared, the search algorithm has to be revised accordingly. Later, the algorithms that are slowly revised focus on the URL name, file name, keyword density, image link, etc., but these early technologies will now be When it became cheating, it has long been abandoned.
Previous search engine
After many years of evolution, Google has changed the proportion of the website to calculate the value of the website by using the PR value. The most important thing about the website is the link. As a result, many links have been bought and sold, and Google has become a big fan, so it is 2013 also announced by Google to close PR.
Contemporary search engine
Now is the era of mobile intelligence. The mobile network is as important as the community sharing. The search engine pays more attention to the user experience. Therefore, for a well-designed website, the search engine will give a higher evaluation. For the sharing of social media, it is also listed. In the score, even Google also announced that mobile device collection will give priority to sites with responsive design. We currently recommend that you upgrade your site as quickly as possible to enhance the interaction of content and social media, which will help improve your site’s ranking.
Search Engine Optimization Types
Black hat- This is a kind of abuse of search engines through deception technology, recommending web pages that have nothing to do with the content of the article to gain benefits. As long as it is deliberately optimized to improve the ranking of the website, it is called garbage SEO. The main methods are: 1. Make a computer Look at the two versions of people watching. 2. Set a large number of spam keywords, set the same or similar to the background color, used to hide, only for the computer to see, not seen. 3. Use software to create a lot of fake traffic or automatically generate a large number of web pages containing keywords. 4. Garbage links, using a large number of spam sites to provide links to their own websites, in order to deceive search engines, many victims have been punished by Google. Of course, black hats are not only these, but if your SEO Company uses these outdated black hats the trick is to damage your website. Your website will always be removed from the shelves.
White hat- White hat means to optimize your website in a correct and legal way. The white hat industry will not emphasize how fast and how fast you are on the home page. Too fast is usually not normal and easy to go wrong. White Hat follows the rules of the search engine to fix or design the website for you. We found that most website designers don't understand SEO, so they often make serious mistakes, so search engines can't include and read websites, the most common. The mistake is a lot of pictures or Flash. These designers don't understand that the websites they design don't just show them, they have to understand the machine. We fix bugs, enhance content, upgrade to responsive web pages, enhance the user experience, and let search engines agree that you are a good site to recommend.
Quality website- Now the search engine has added artificial intelligence to understand the natural meaning of the article, so don't think about the way to get the rankings. The best way is to honestly make a website with high-quality content, which is the best policy. The SEO web design service we provide is born for this purpose.
The website is well done and you are looking for it!
Our web design is in line with Google, Yahoo and Bing's web design requirements, making your website easy to search engine.
The inclusion of web pages into search engines is the first step in all online marketing. Many companies' websites are beautiful, but inexperienced designers do, and the website has almost no marketing effect.
Web pages designed to the specifications of search engines are the safest and most reliable way to do this, but they require experienced web design companies like Emulate Infotech Pvt. Ltd to provide services.
There are a lot of techniques in web design. No matter the price or the beauty, it doesn't necessarily meet the requirements of search engines. We at Emulate Infotech Pvt. Ltd have long been working with Google, Yahoo, and Bing to understand the requirements of search engines and make your website more advantageous than its peers.
